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Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks
The Telecom Regulatory Authority of India (Trai) introduced a new scheme called ‘Best Fit Plans’ which will have the channels based on the consumer’s earlier subscription. Under the new tariff regime, a lot of subscribers are facing increased TV bills, and as a result, some of them have discontinued their DTH/Cable TV connection altogether. DTH and Cable TV operators are moving some of their discontinued subscribers to Best Fit plans which ship with their older channels for the most part. The main aim of Best Fit plans is to offer similar channels at the same prices as customers earlier subscription. What exactly are Best Fit plans and how helpful are those to the customers? Read on to find out.
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What are Best Fit Plans?
While almost all the subscribers were making the switch to the new Trai new tariff based channel packs, there was the question of some subscribers being left out since it was the subscribers who would have to make the channel selection. The reason for this could simply be lack of awareness about the new implementation or merely the lack of general know-how about how to go on with the transition process like it was the case with a lot of customers in the old age group. However, it was also necessary that no subscriber face any disruption in their TV subscription while the new tariff regime goes into implementation. To make sure, Trai introduced the Best Fit Plans.
The Best Fit Plans are the plans which will be curated by the DTH provider or the cable operators for the subscribers in case they do not make the switch to the new channel packs or make their customised selection by choosing individual channels. If that happens, the subscribers will then be automatically be hooked up with their Best Fit plans which will closely resemble their present channel pack. Now the critical phrase to note here is “closely resemble” as there is a possibility that while curating your Best Fit Plan, some channels might be dropped. However, the silver lining is that the cost of the Best Fit Plan will not exceed your current monthly subscription.
