Beats Studio Buds Look to Emulate Apple AirPods Success

Beats as a company have always faced some critique for offering products at exorbitant prices that do not offer features that might truly warrant the price difference that these products had with other market offerings from the likes of Samsung, Bose, Sony and a couple of other brands.

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That being said, ever since it was purchased by Apple, there have been higher expectations from the company, especially considering how the company that owns Beats is responsible for one of, if not the most influential audio product in recent years, with the Apple AirPods having set the market alight back in 2016 and having caused multiple clones, that, too this day fail to match the success that the original AirPods had and, maintain even in 2021.

It seems that Beat might be expecting such a trend to occur at their second attempt at making a truly wireless earbud, as the company launched the Beats Studio Buds late on Monday. The Buds are priced at  $149.99 and are on offer in three different hues, namely red, black, or white.

In terms of the key differences from the first attempt at making truly wireless earbuds, the Studio Buds offer a different yet more compact design than the older Powerbeats Pro. These buds also lack any ear hooks and they do away with the stem design on the AirPods.

What Do We Know About the Beats Studio Buds

This results in quite a lightweight and comfortable fit. Preorders have started since yesterday in the US and Canada via Apple and other retailers such as Amazon and Best Buy, with the earbuds set to be available in stores on June 24th.