Here is an exciting news for all mobile lovers! The app developers from India and abroad has now lowered the prices of the apps and games sold for Indian users on Google Play store. This is following a Google’s announcement asking them to lower the minimum purchase price of apps and games to attract a larger audience, which appeared in August.
“India continues to be a major growth opportunity for developers to reach new users on Google Play. We’ve heard feedback from you – ‘our global developer community’ – that you’d like more flexibility when choosing how much to charge for your apps and games in India,” Alistair Pott, product manager at Google Play wrote in a blog post.
“Developers can reduce the price of their premium titles and in-app products, to as low as Rs 10. We hope this additional lower price tier will allow you to reach more users in India and help you continue to build successful businesses on Google Play,” the post added.
The users can thus, get popular apps like Facetune or games like Fruit Ninja for as little as Rs. 10. Special in-app products like goodies in Talking Tom can be bought for Rs. 20.
“The ability to price apps as low as Rs 10 should please both developers, who will now be able to target a wider audience, and Google Play India users, who will now see cheaper apps,” Pott said.
The new price points can be spotted under the featured games and apps collections on Google Play store.