Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks


Bharti Airtel users looking for an affordable 5G smartphone to enjoy complimentary Unlimited 5G data, here’s another device being offered at an exclusive price under the Airtel-POCO partnership. Following the Airtel Exclusive POCO C51 4G smartphone, POCO M6 5G smartphone, and POCO C61 4G smartphone, the Poco M7 5G smartphone now joins the list of Airtel Exclusive smartphone offerings.
Also Read: Jio’s 4G Feature Phones See Waning Interest Amid Preference for Smartphones: Report
Airtel Premiumzation Strategy
This partnership is part of Airtel’s strategy to provide an affordable smartphone experience by collaborating with smartphone manufacturers to offer Airtel Exclusive bundled pricing and benefits to its subscribers. Airtel has previously stated that it aims to migrate 2G customers to 4G and 5G through a premiumization strategy, and this offering appears to be part of those efforts.
Also Read: Why Airtel Exclusive Poco C51 Bundling Makes More Sense in 2023
Airtel and Poco Partnership
On Monday, POCO India, through a post on the social platform X, revealed that the Airtel Exclusive POCO M7 5G Special Edition will be available in India for Rs 9,249 on Flipkart starting March 13, 2025, at 12 PM (Thursday). Around the same time last year (March 2024), POCO announced the Airtel Exclusive POCO M6 5G smartphone. Now, the smartphone maker, in collaboration with its partner operator, has introduced an upgraded 5G device, the POCO M7 5G.
Also Read: Airtel Exclusive 5G Phone POCO M6: Availability, Pricing and Details