Xiaomi Sold Record 3.5 Million Units of Redmi 5A in Q1 2018, Extends Market Share to 31%: Canalys

Xiaomi has shown no signs of slowing down in India as the Chinese smartphone vendor registered an impressive 155% annual shipment growth, extending the lead for the No 1 position. In the first quarter of 2018, Xiaomi shipped over nine million units, which amassed the firm a market share of just over 31%. As per research firm Canalys, this is the first time since Q1 2014 a vendor has secured over 30% market share in the country. Back then, Samsung had a market share of 33%, and at the moment, Xiaomi is widening the gap between itself and the South Korean giant Samsung, which secured a market share of 25%. Samsung shipped just under 7.5 million smartphones and grew by 24% on last year. Oppo took the third place with 2.8 million shipments and Vivo fourth with 2.1 million shipments. Overall, the smartphone market in India grew at 8% to 29.5 million units for the quarter.

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Earlier, the challenge for Xiaomi was to supply adequate stocks, which is not an issue right now as some of Xiaomi’s best devices can be purchased in more places and that too in larger quantities. “Xiaomi is becoming a force to be reckoned with in India,” said Canalys Research Analyst Ishan Dutt. He also added that Xiaomi’s product and channel strategies are working very well for the company.

The recently launched Redmi 5 and Redmi Note 5 smartphones are have seen runaway success as per the firm. However, the massive growth for Xiaomi arrived with the Redmi 5A which was sold in a massive number of 3.5 million. Since the start of 2018, Xiaomi sold over 3.5 million units of Redmi 5A in India until March 31, 2018. In comparison, Samsung’s best-selling device, the Samsung Galaxy J7 Nxt, shipped just 1.5 million units revealed Canalys.