Uninor Launches Dynamic Pricing in Uttar Pradesh and Bihar Circles

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Uninor today announced the expansion of its new tariff concept called ‘dynamic pricing’ to Uttar Pradesh West (including Uttarakhand), Uttar Pradesh East, Bihar and Jharkhand telecom circle by launching of 24×7 Badalta Plan at Rs.48 for its GSM mobile service users.

Under the ‘24X7 Badalta Discount Plan (DP)’, uninor prepaid customers will be able to avail a discount on their calls that ranges from 5% to as much as 60%, depending on their location and time at which they call. Earlier the plan was launched in three telecom circles of Andhra Pradesh, Tamil Nadu-Chennai and Karnataka circles in April 2010.

This discount will be applicable on a standard base call rate of 50 paisa per minute for any local call, Uninor-to-Uninor or Uninor-to-any other operator. This means a 1-minute call could cost as low as 20 paisa and never more than 50 paisa.The plan can be activated by a customer by simply walking up to the nearest retail shop and recharge by a Special Tariff Voucher of Rs. 48.

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