Uninor today announced that it has extended its  breakthrough concept of Dynamic Pricing on STD calls which will now deliver mobile tariffs (Local/STD) at 20-48 p/min in UP East circle.

This discount is not just applicable on local but STD calls too – from Uninor to any operator. Dynamic Pricing puts customers in control of their own tariffs with the possibility of a better discount just a street corner away.

Dynamic Pricing on STD calls is available on recharge of Rs. 28 with the validity of 90 days & Local calls is available on recharge of Rs 48 with the validity of 1 year.

Dynamic Pricing offers discounts that change with location and time. Every cell phone tower broadcasts a different discount. This discount is always visible on the screens of all mobile phones in that area. So discounts change as a customer moves from the coverage of one tower to the next. At the same location, the discount changes every hour. This means a better discount could be available at the next traffic signal or simply by crossing a street.