The real deal behind Nokia Lumia 925 and 625 exchange offers

By October 6th, 2013 AT 12:16 PM

Since times immemorial, Nokia has been one of the most trusted mobile handset brands in India. It is known as much for its dynamic pricing tactics as for top notch, durable handsets. However, recently something transpired on the marketing communication front which makes the claims made by Nokia look fishy

In order to match up with the schemes offered by rest of the smartphone makers and to boost the sales during the festive season, the company has brought out exchange offers on its Nokia Lumia 925 and Nokia Lumia 625, arguably the most popular smartphones by the Finnish maker. According to this offer, if you exchange your old smartphone for either of the above mentioned two smartphones, you can get a discount of up to Rs 10,000 on the former and up to Rs 7,000 on the later one.

Nokia Buy Back Offer India

If you go by this calculation, you may get the Nokia Lumia 925 for Rs 28, 529 and Nokia Lumia 625 for Rs 14,919, depending upon the valuation of your old smartphone. The fishy part here is that in this scheme, the original price of these smartphones is considered to be their MRP but it is needless to say that these phones are rarely sold on the MRP. You can get these phones on many online as well as brick-and-mortar stores for as much as 20 percent discount to the MRP. Hence, the whole scheme is exaggerated to lure customers with a luscious discount value. 

The Lumia 625 can be bought for around Rs 15,500 from the market whereas the Lumia 925 can be bought for around Rs 29,500. If you see, Nokia is offering a discount you’d be better off without.

Our Take: Nokia however, is not the only one to have such schemes. In case you have your old smartphone and you are considering buying a new one in its place, we suggest you not to let someone else decide the price of your old smartphone. You better bargain for the old device separately and then look for some deal for a new phone.

21
Leave a Reply

avatar
20 Comment threads
1 Thread replies
0 Followers
 
Most reacted comment
Hottest comment thread
21 Comment authors
kapilvishalNikhilSAGARsam Recent comment authors
newest oldest most voted
kapil
kapil

Exchange with nokia 311 lumia 520

vishal
vishal

I have lumia 900 upgrade with lumia 625 what procedure……plz replyyyyyyyyyyyyyyyyyyyyyy

Recent Posts

Dish TV Follows on Footsteps of Sun Direct, Offers Unlimited FTA Channels in Base Pack of Rs 130

There have been a handful of DTH providers, namely Tata Sky and Sun Direct which have removed Network Capacity Fess...

Vodafone Idea Plans to Sell its Mobile Towers and Optical Fibre Assets for Rs 20,000 Crore: Report

Vodafone Idea is likely to mop up about Rs 20,000 crore from its proposed stake sale in mobile tower firm...

Best DTH Provider After New Trai Mandate: Tata Sky, Airtel Digital TV, D2h or Sun Direct?

The new direction regarding the prices in the TV industry passed by Trai last year took the DTH industry by...