HMD Global has launched the entry-level Nokia 1 Android Oreo (Go Edition) smartphone in India for Rs 5,499. The device will be up for sale across offline stores starting March 28, and the company has teamed up with telecom operator Reliance Jio to bring down the effective price of the smartphone. Along with JioFootball cashback offer, the Nokia 1 comes down to a price of Rs 3,299, and the cashback amount of Rs 2,200 is instant. The Nokia 1 will take on the likes of Lava Z50 Android Go smartphone, which was launched for Rs 4,499 last week and the Alcatel 1x of which the price is yet to be revealed. The Nokia 1 will be available in India in two colour options- warm red and dark blue.
The USP of the Nokia 1 is the lightweight Android OS it runs. The phone runs Android 8.1 Oreo (Go Edition) out of the box and comes preloaded with apps such as Google Go, Gmail Go and several other Go apps of Google. Another aspect where the Nokia 1 shines is the colourful design as the phone comes in two colour options as stated earlier. However, the company also launched the Xpress On covers in the country which will be made available separately starting from April 2018 at an MRP of Rs 450 only. The Xpress On add-on covers will be available in a pack of azure and grey or yellow and pink. That said, HMD Is looking to bring back the good-old Lumia devices feel.
Talking about the specifications of the Nokia 1, the handset flaunts a 4.5-inch FWVGA IPS display and is powered by the quad-core MediaTek MT6737 SoC. The chipset works in tandem with 1GB of RAM and 8GB of internal storage with support for storage expansion up to 128GB with a microSD card.
Optics in the smartphone include a 5MP rear camera with LED flash, coupled to a 2MP selfie shooter, which lacks LED flash support. The phone boots clean stock Android and comes with a 2150mAh battery.
Connectivity options in the smartphone include 4G LTE, VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.2, and a micro USB port. The phone also has a 3.5mm headphone jack.
Other launch offers for the Nokia 1 includes a complimentary 12-month Accidental Damage Insurance by Servify on opening the Kotak 811 savings account and activating it with an initial deposit of Rs 1,000 in the introductory period. Lastly, the Nokia 1 users will get additional 60GB of additional data from Reliance Jio.