The campaign vai web portal is a first of its kind initiative that explores the virtual space on a whole new level.
The entire look and feel of the Puja ambience has been recreated online on a webpage- www.mtspujo.com, complete with an online 3-D thematic pandal and a walk through to it with the virtual replica of the 6 gods and goddesses, their 5 vahanas and Mahish Asura. Even the Puja rituals will be conducted online starting from Mahalaya (today).
The operator claims that the basic objective of the campaign is to integrate the Bengali community living in India or abroad on the occasion of their biggest festival Durga Puja. To provide them with an online platform where they can interact with each other and share their Puja experiences, upload photos and videos etc. So Bengalis be it in Maddox Square or Manhattan will get to experience the best of both worlds.