Micromax A116 Canvas HDImagine a smartphone with quad core processor is for less than Rs 15,000. Can you? Well Micromax makes this true with the latest Canvas phone – A116 Canvas HD.

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With MediaTek’s latest MT6589 chipset, which includes quad core 1.2GHz processor, 1GB RAM, PowerVR SGX5 GPU and 4GB internal storage Micromax A116 Canvas HD becomes the wonder phone in 2013 with this price tag.

With 5″ 1280x720p IPS display A116 runs on Android 4.1 Jelly Bean, and offers features like 8MP rear camera, front camera, dual SIM, WiFi, Bluetooth, external microSD support upto 32GB, GPS, 2100mAh battery and others.

On the event Micromax showcased the stat which says the company is the market leader in the phablet category in India – 198.1K shipment of phablets with special mention to A110 Canvas 2, the successful one. The company already entered into partnership with Broadcom, another chipset maker with the target to launch 3G Android smartphones at Rs 5,000.

Commenting on the launch Deepak Mehrotra, CEO, Micromax said.“At Micromax, we constantly strive to innovate and develop great technological experiences for our consumers. Today’s launch marks our association with MediaTek to bring forth our first quad core phone in this segment, offering consumers a great user experience with latest features and added functionality. We are excited with the success of Canvas 2, which has clearly established Micromax as number one player in the new 5” phablet category in India. We are looking forward to similar success with the new phone being unveiled today,”