A-DATA Technology Co Ltd today announced that it has signed a long term distribution tie-up with Bharti Teletech. With this partnership, A-DATA’s complete product line will be distributed and promoted across India through Bharti Group’s retail.
"Bharti Group's wide-ranging channel network covers IT, OEM, LFR, mobile phones and corporate clients,” said Sunil K. Goyal, CEO of Bharti Teletech.
Simon Chen, Chairman and CEO of A-DATA Technology Co Ltd quoted
"A-DATA has been aggressively developing emerging markets across the globe, including India, China, Russia, Mexico, Brazil, and etc. with great success.
Our globally well-known brand name, outstanding ODM and R&D team, superior supply capability and complete customer service are the key factors that brings Bharti to the alliance with A-DATA". He further stated, "While Bharti, on the other hand offers hundreds of millions handset customer base and tens of thousands of retail network.
This long-term strategic partnership creates synergy between two leading brands, each possess unique niche in their own field, and is expected to benefit both parties mutually. Committed to localized strategy with a global mindset, A-DATA shall provide the best products and services to our strategic partner and consumers in India.”