These trends have been observed across several music categories on its Ovi Music services since the time of its launch last year. Oscar winner A R Rahaman has consistently been the most downloaded Indian artist on Ovi Music Store in India.
Shakira, with her official World Cup song Waka Waka, was the most downloaded international artist for the year not only in India but for Ovi Music Store globally. However, India was the top downloading country for Shakira, accounting for 25 per cent of all global downloads.
Two popular songs of the recently released movie ‘Dabaang’ - “Tere mast mast do nain” and “Munni badnam hui” are among top 5 downloaded songs. While the most downloaded playback singers were Rahet Fateh Ali Khan and Mamta Sharma. Amongst the Music Directors Pritam scored the highest on popularity charts. Sajid-Wajid, Vishal-Shekhar and Salim-Sulaiman were other most downloaded music directors.