Amazon is going to be providing 2-hour delivery times for products like Amazon Fire TV Stick, Kindle and Echo devices on the Prime Now app. The ultra-fast, 2-hour delivery time is going to be up for only selected cities for now, and it will only be open for Amazon Prime subscribers. To lure more customers, Amazon has also introduced a limited period introductory offer under which the company is offering devices at 15% discount. Also, this new offer has been rolled out days after the e-commerce giant renamed its Amazon Now app as Prime Now and along with that, it has introduced the 2-hour delivery in select cities for Prime members.
The Prime Now app from Amazon will offer over 10,000 products such as Consumer Electronics, Home and Kitchen, and Grocery fulfilled by Amazon network of 15 dedicated fulfilment centres in the top cities of India back the product fulfilment in the Now Store which are then made available to the buyers online.
Siddharth Nambiar – Head of Prime Now, India, said during the announcement “We are excited to add Fire TV Stick, Kindle and the Echo range of devices to Prime Now selection of over 10,000 products available in hours.”
Now among these products, Amazon’s own line-up of electronics like Fire TV Stick, All New Kindle, Kindle Paperwhite (Wi-Fi), Echo Dot, and Echo will be available with 2-hour delivery time for Prime customers. They will be able to order the products anytime between 6 AM to midnight, the Prime users will also be eligible for a 15% discount. The effective price of the Fire TV Stick after the discount will be Rs 3,399 (MRP Rs 3,999), the All-New Kindle after the same discount will cost Rs 5,099 (MRP Rs 5,999), Kindle Paperwhite (Wi-Fi) will ship for Rs 9,349 (MRP Rs 10,999), and Echo Dot will cost Rs. 3,699 (MRP Rs 4,499), and the standard Echo will be available for Rs 8,499 (MRP Rs 9,999).