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Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks
Bharti Airtel has been sending targeted ad banners to selected postpaid users for its work from home data add-on plan that provides users with 15GB of data for Rs 100. With India currently under COVID-19 lockdown, several people are working from home and Airtel seems to be targeting these users with the work from home add-on pack. As the data from the Telecom Regulatory Authority of India (Trai) suggests, India has only 19.14 million wireline broadband users for a period ending December 2019. With the majority of the users using mobile data to perform professional work, telecom companies have rolled out several prepaid add-on packs with extra data or even offering standalone data packs. Airtel has now targeted the postpaid users with the work from home add-on pack.
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Airtel Work from Home Postpaid Data Add-on Starts at Rs 100
Bharti Airtel is currently offering two add-on packs for its postpaid users with the base add-on starting at Rs 100 for 15 GB of data. Additionally, the company also offers an Rs 200 add-on pack that offers 35 GB of data.
It has to be noted that the postpaid add-ons from Airtel were initially unveiled in January. However, the company has now been promoting its 15GB add-on pack under the “work from home with ease” tag.
The company said that the interested users can subscribe to the data packs under “manage services” section of the Airtel Thanks app.
