Bharti Airtel Re-Engineering Entire Organisation to Prioritise Solving Customer Problems

Bharti Airtel has launched a campaign to help out its customers and solve their queries as fast as possible

Bharti Airtel is known for acquiring high-value customers and providing high bandwidth services. It has been in the telecom industry for many years now and has been able to create a very loyal customer base. Now, Bharti Airtel is raising the standards of its services to ensure that their customers get only the best-in-class service. The telco has made a goal of addressing every customer query there is. Along with this, Airtel aims to learn from their mistakes and ensure that they don’t repeat it again. At a time when people are relying more and more on mobile networks and broadband services from telcos such as Airtel, it is important that telcos address the needs of their customers as early as possible.

Airtel Going Aggressive on Its Approach to Help Customers

Customers are the soul of a company. It is very important for a good product or a service to be backed by a good customer care team as well. Airtel is going pretty aggressive on its approach to helping out its customers. It has declared a war on service failure and has targeted to resolve every customer query there is.

Shashwat Sharma, Chief Marketing Officer of Bharti Airtel commented, “The relationship between Airtel and its customers has never been more important, and to serve them even better we have decided to take our customer obsession to the next level. We know that “ZERO questions” is an impossible utopian thought especially for a telecom brand, but that won’t stop us from trying because we know that the closer we get to zero, the happier our customers will be. We promise to be humble, learn every time we fail and be relentless in our approach. For us, this is not just a campaign, we are now re-engineering the entire organization towards this goal and are obsessed with building a culture of consumer centricity.”

Airtel has been investing pretty heavily on developing high-speed networks for its customers. In the last three years, the telco has invested over Rs 70,000 crore on the same. Airtel is very obsessed about taking care of the needs of their customers. The Airtel Management Board meets every morning to discuss the best possible way to address customer issues and queries. Every feedback provided to the company is taken very seriously and worked on as soon as possible.

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Vodafone LOVERAnkSSuman (Kolkata)Kiran Fernandes | Goasaket Recent comment authors
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Everything the report says is complety bull—t. I have no Airtel network in city Area from last 3-4 days, but no ways to contact them. You can’t contact them for complaint if you have no network. They force IVRS & all option to get to their app for resolution. But, on app there’s only manual functions which states “you have no issues” or “you son’t have SIM”. But doesn’t detect that it doesn’t have network. So as a consequence you can’t contact/raise complaint of no network. IVRS only taking feedback as Press 1/2 for satisfied or not when contacted via… Read more »

Airtel, Vodafone

UPDATE ::::. brand IDEA will be dissolved soon. Vodafone will be mainstay brand. Company stores are getting rationalised in order to remove duplication of both brands store in same area. Idea stores will be merged with vodafone and later will be rebranded…

Sim of IDEA Is completely stopped. Both postpaid and prepaid will be available from vodafone…

This news is for Karnataka. Will other company circles will have same scheme or not is not sure.

Biswadeep, India
Biswadeep, India

@Chetan so voda may probably buyout Idea’s share you say?


@Biswadeep, Voda Idea promoters buying any share of each other is out of question now. Promoters have not infused single penny since mega rights issue last yr. They are not interested to infuse further money. Mind you this venture has become their corporate liability and they are not dubious business houses hence somehow moving the loss making cart.

THey always had plan to kill one brand out of the two to save cost. And they are doing now. Thats it.


@chetan, its very true. VIL is like Fish bone stuck at throat, which cant sollow neither removed from outside. After recent AGR, VIL know how to push themself in surving boat before shifting to sinking boat. considering Global scenario created by JIO, Indian telecom market seems very promising with just 3 player fighting for Billion population and yet to start 5G. Why VIL board is still hanging themself in OLD boat. let them start new begining by hiving off idea brand to some MVNO player and keep cash cow brand of vodafone postpaid with them. this is outdated seeing post-effect… Read more »


@Chetan : I thought Idea brand will stay but reverse is happening. Interesting. I hope it clears the dust as soon as possible. Does this mean Vodafone is taking over and want to continue operations in India if AGR relief comes?

Kiran Fernandes | Goa
Kiran Fernandes | Goa

That’s actually good news. Best to stay as one operator, Vodafone. Let’s see how they’ll manage their AGR dues, as Idea had to pay a total of 18k crores.

Vodafone LOVER
Vodafone LOVER

Same here in mpcg but only for vodafone prepaid , idea prepaid sims are available Vodafone prepaid sims not available , I have visited many retailers only Vodafone store has that stock.

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