Airtel appoints Raj Pudipeddi as Director – Consumer Business & Chief Marketing Officer

By January 18th, 2017 AT 12:38 PM

Bharti Airtel (“Airtel”), India’s largest telecommunications services provider today announced the appointment of Raj Pudipeddi as Director – Consumer Business & Chief Marketing Officer for its India operations w.e.f. February 6, 2017. Raj will be a part of the Airtel Management Board and report to Gopal Vittal, MD & CEO (India), Bharti Airtel.

In his new role, Raj will be responsible for driving market share, strengthening the Airtel brand and driving customer centric innovations within the teams.

Commenting on the appointment, Gopal Vittal said, “In line with our philosophy to bring on board the best of talent from across the globe, I am delighted at the appointment of Raj to lead our Consumer Business. At Airtel, we are obsessed with our customers and I am confident that Raj’s wealth of experience will add fresh perspective to our initiatives to constantly innovate and delight customers. I wish him the very best for his new role and look forward to working him.”

Raj has over 22 years of work experience with Procter & Gamble across various functions and geographies. In his last role as Vice-President – Oral Care (North America), he led a large team across functions and sites, including manufacturing plants with P&L responsibility for a multi-billion business.

Raj Pudipeddi
Raj Pudipeddi

Prior to this, he was the General Manager for Latin America and managed multiple categories across countries while dealing with challenges of competition, currencies and other turbulent factors. Earlier, as Country Manager in Philippines, he led the turnaround of operations through a successful deployment of a new go-to-market strategy.

Between 2000 and 2010, Raj worked in the USA on various category roles including Paper and Family Care. He also had a two year assignment as Associate Director in Procter & Gamble’s global Wal-Mart team, with responsibility for managing the relationship with their biggest customer with sales of over $7 bn.

Raj is an Engineering graduate from Andhra University and completed his MBA from Indian Institute of Management – Lucknow.

Read more on:

Passionately following the Indian #Telecom Industry for over a decade from Business, Consumer and a Technical perspective. My primary focus area is Consumer & Digital Experience.

guest
2 Comments
newest
oldest
Inline Feedbacks
View all comments

Recent Posts

Poco C3 Launched in India in Two Variants, Prices Start at Rs 7499

Poco has launched its latest device in the Indian market, the Poco C3. Poco has branded the launch of this...

Airtel Payments Bank Enhances Payment Experience with New App Update

Bharti Airtel on Tuesday said that its Airtel Payments Bank has enhanced its app to simplify payment experience for its...

Tata Sky Revises EPG Numbers of 18 Channels, More Channels to be Revised

Tata Sky, the largest Direct-to-Home (DTH) operator in India on Tuesday revised electronic programming guide (EPG) numbers of over 15...