Aircel Launches Social Campaign ‘Save Our Tigers’

AIRCEL, India’s 5th largest GSM mobile service provider initiated the campaign towards a social cause in association with WWF-India to help save our tigers.  Aircel “Save Our Tiger” is the latest campaign where it intends to draw attention towards dwindling numbers of tigers across the planet and bring forward the seriousness of losing tigers from our planet.

Tiger, the national animal of India, has been on key target of poachers and in 2009 alone India lost 86 tigers. From around 40,000 at the turn of the last century, there are just 1411 tigers left in India. The national animal is on the verge of extinction and if serious efforts are not undertaken Tigers will only reside in our history books.

Cricket Player and Aircel’s brand Ambassador Mahendra Singh Dhoni, footballer Bhaichung Bhutia and south Indian actor Surya are part of this campaign. Apart from TV and print advertising it has launched a website which will be instrumental in propagating and disseminating information about saving tiger. It urges people to be informed and create buzz across all forums like blogging, writing on facebook, twitter and writing letters to the editors of newspapers. It has also created a platform where people can donate money to NGOs working relentlessly for the cause.

To watch the campaign Click Here-> Aircel Save Tiger

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312 Comments on "Aircel Launches Social Campaign ‘Save Our Tigers’"


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brijesh singh
February 8, 2013 1:33 pm 1:33 PM


December 7, 2012 7:00 pm 7:00 PM

Its great step by Aircel ……………………..
I wish them for a a great success in this project………………………

July 15, 2012 4:56 pm 4:56 PM

tigers hamare rastri jiv he hmare des ki pahchan he hum sab ko ese bachana chahiye agr yah katm ho gye to hmari sanskrti ka ek bda hissa khatm ho jayrga jo hamare liye accha nahi me aircel and ndtv ko thank you kahna chahta hu agr esi trah hmare jivo ki rksha ki jaye to hum kabhi bhi apni sanskrti ko nahi khoyege thanks thanks