Aircel launches consumer initiatives for football lovers in Kolkata

By November 6th, 2014 AT 4:19 PM

Aircel has announced a unique consumer initiative – ‘Fatafati Ride’ Contest with Atlético de Kolkata in West Bengal capital.

aircel-fatafati-recharge197

The contest will give once-in-a-lifetime opportunity to the lucky winners to meet their favorite football team stars, share their experiences and spend a wonderful time travelling with the entire Atlético de Kolkata team in their very own caravan. Aircel launched this initiative especially for its customers in Kolkata and West Bengal.

Aircel Fatafati 197 recharge details

1GB (2G/3G) Data , 1000 Local and National SMS, 100 Local Minutes, Football alerts

 Sanjeev Garg, Business Head, Aircel-Kolkata and Rest of West Bengal, said, “We are delighted to launch the ‘Fatafati Ride contest’ that will give the lucky ATK fan a dream-fulfilling experience and a memorable day of their lives. We are confident that such an initiative will add a lot of joy and excitement to the football celebrations and help deepen our bond with the consumers, who are as passionate about the team as us.”

Further adding he said, “Aircel is also launching the new ad campaign on the theme of ‘Fatafati Ride’ which will go on air from 8th November.”

Commenting on the campaign, Sourav Ganguly, Legendary Cricketer and Co-owner of Team Atlético de Kolkata, said, “This has brought an insurmountable joy to all the fans of the team. We’re happy to have Aircel as our principal sponsor and truly believe that its consumer initiatives will resonate with the emotions of all ATK fans. Our team is as excited about engaging with its fans as the fans themselves.”

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