Meta, a global social media giant which owns companies like WhatsApp, Instagram, and Facebook is working on its app which will let users edit their videos on the go. The company wants to compete with apps like CapCut from ByteDance. Instagram and YouTube witness high short-form content consumption. To make it easy for the creators to capture new audiences and make their editing journey simpler, Meta is bringing a new app called "Edits" for its users.
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The Edits app is now available for pre-orders on Apple's App Store, and will soon come to Android devices as well. Adam Mosseri, Head of Instagram said, "Edits is more than a video editing app; it’s a full suite of creative tools. There will be a dedicated tab for inspiration, another to keep track of early ideas, a much higher-quality camera—which I used to record this video—all the editing tools you’d expect, the ability to share drafts with friends and other creators, and, if you decide to share your videos on Instagram, powerful insights into how those videos perform."
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The app will transform how users edit videos on their phones. Using the Edits app, users will be able to edit videos on the go with up to 2K resolution at 60fps in both HDR and SDR formats. One of the major advantages of using the Edits app will be that users won't get a video with the watermark of Instagram. You can post the video on other platforms as well this way conveniently. This is a major step from Meta to tap onto the creator market from a global scenario.
