Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Varun Kashyap & Sridevi Reddy
Co-Founders, Zithara.ai
Transforming Indian Offline Retail and Customer Engagement Using AI


TelecomTalk conducted a Twitter poll regarding VoWi-Fi service and its usage a few days back. Lasted for 24 Hours, the poll garnered 575 votes in total. However, we have witnessed mixed replies for the survey and in this story, let’s look at the results and the overview of VoWi-Fi service in India.
TelecomTalk Poll:
TelecomTalk’s Twitter poll asked followers if they use Vo-WiFi Service and found it helpful with poll options – Yes, No, and Not sure of this service.

Of the 575 votes polled, 54% of responses were positive with a ‘Yes’, 36% answered with a ‘No’, and 10% of the users said – They were not sure of this service. So, approximately 46% of the users are not even availing VoWi-Fi services.
Responses Received:
The responses were mixed. Some users found the service very useful, and some were unhappy with the service quality.
Let’s briefly look at this service and its landscape in India.
What is VoWiFi Service?
VoWi-Fi stands for Voice over Wi-Fi. VoWi-Fi is a complementary technology to VoLTE (Voice over LTE) that utilises IMS (IP Multimedia Subsystem) technology to provide voice service delivered over IP via a Wi-Fi network connected to the Internet.
IMS:
IMS is a standards-based architectural framework created by the 3GPP for delivering multimedia communications services such as voice, video and messaging over IP networks.
Shortly put, instead of voice going through traditional cellular networks, in VoWiFi technology, the cellular services will be delivered via a Wi-Fi network connected to the Internet based on the same architectural backend setup.
Benefits of VoWi-Fi:
Both customers and businesses (telcos) can immensely benefit from VoWi-Fi. Customers can enjoy seamless connectivity experience indoors, where cellular signals are hard to reach, by connecting to available Wi-Fi networks. As a result, telcos can gain a competitive advantage, explore revenue opportunities, and deliver an exceptional Network experience.