FUTURE-PERTANING-TO-INDIAN-TELECOM-SECTOR With emergence of more new telecom operators in the Indian market there seems a supplementary bottleneck competition among the incumbent and upcoming operators in the coming time. As by end of the day everyone has one aim i.e Growth in number of new subs, Less churn, Increase in ARPU, “Revenue” and Revenue” all around.

The starting of this year was quite booming for Indian telecom sector as RCOM – GSM emerged in the market and broke all records in selling of new SIM’s by any operator at launch I guess the same was the reason that operators like Airteland Vodafone were not open for the Rcom – GSM’s launch at initial, Also after launch operators intended to state that we are not concerned with the rising number of subscribers in our bucket but for providing good service to the existing ones.

If to name the new coming/arrived operators they can be collaborated as Tata Docomo, S Tel, Etisalat DB, MTS India, Unitech Wireless & Loop Mobile all mentioned are striving hard to emerge in the market by aggressive marketing inducing new tariff plans to the subscribers etc.

The prologue of 1 paise per second by Tata Docomo in India is one among these steps, might be Indian customers were longing for this lucrative tariff.

On one side if you see a high tide of insistent drive from privately owned operators to emerge in market whether it’s new subscribes, latest tariff plans launch in new circle or Value added services. New operators trying to set a mark in 2G domain and incumbent operators toiling to get a step in for 3G and the OTHER side u see Delay in 3G auction, increase in price to double for 3G , delay in MNP etc.

This is where the mismatch disembark and Indian customers still fancying about “When will 3G be coming to India at full ” and “About what they might be doing with the extensity of the service” and Operators about getting new revenue streams out of 3G VAS(Value Added Services).

The questions here remains Will the new operators reach to the roots of Indian telecom industry and hold a substantial market share, Will 3G be auctioned / launched as per purposed timelines from now, will Indian customer have the privilege of MNP in time, and many other like will telecoms be able to set a speed of 2Mbps in broadband and an affordable price.

You can write your suggestions to us(In the comments below) we want to hear from you what you feel about current Telecom market scenarios and what could be the various alternatives for betterment. Again requesting you to please stick to beneficial suggestions and not just to blaming arguments.

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  • TUSHAR SHARMA August 20, 2009 2:49 pm

    @ ‘Ajay’ a valid point awareness about MNP will lead it to bizarre….also it can work wonder in rural areas where network overlapping is still major concern…!!

  • Ajay Thakur August 20, 2009 1:37 pm

    With new entrants coming in, we surely would be seeing a major dip/slash in the tariffs but I don’t foresee MNP bringing out some remarkable change in the overall picture; reason being- MNP has been in place for several years in some of the countries & despite high level of churn in the mobile industry there are very few examples where more than 10% of mobile numbers have been ported.

    Significant barriers with MNP are high charges for porting a number, long delays before porting takes place, limitations to data services after number porting, and sheer lack of awareness that MNP is available.

    Full benefits of MNP can only ripped if it is implemented effectively and taken up by a substantial proportion of churning customers. Awareness would play a major role.

  • adi August 8, 2009 9:31 am

    Eagerly waiting for MNP & will see how the operators cope up with this…….. hope we will enjoy the fighting 😀

  • Raajesh Upadhyay August 4, 2009 1:27 pm

    It is unmatched comparison with triple T (TILL TODAY & TOMORROW) Avowedly, This article go a long way keep it up…………….

  • TUSHAR SHARMA August 4, 2009 10:38 am


    A valid point …. but our talk is about the future of telecom in Indian domain keeping 2 sims or more is customers choice…all we can do is to witness the development from 2G to 3G…… whether in purposed time or .. late…. and share our ideas for future

  • rahul August 1, 2009 11:34 am

    One cannot expect both excellent coverage and excellent offers,one have 2 choose one for example airtel and vodafone goes for excellent coverage and moderate offers.where as reliance GSM , TATA GSM and AIRCEL are for great offers but moderate coverage choice is yours better keep 2 phones one of which is between airtel,vodafone and the other between docomo,reliance gsm,aircel i keep 2 phones one is airtel and the other is aircel and make most calls from aircel and airtel is basically for incoming purpose and when aircel signal not working i used airtel at that time

  • TUSHAR SHARMA July 31, 2009 12:41 pm

    @ Akshat and all who wants to subscribe to our news feed can enter their emails to “Sign Up To Receive Email Updates” section given in RHS in our website…… Stay updated with “Telecom talk”

  • Akshat July 31, 2009 12:15 pm

    Dude..can you tell me more information about the market and wht are/can be the strategies of the new operators coming to India to compete with Curerent Rulers…

  • Akshat July 31, 2009 12:08 pm

    you have shown us a glimpse of the future telecom industry.
    I want to subscribe your post to my email account can you help me in that?

  • Deepak July 31, 2009 12:06 pm

    TUSHAR SHARMA, the post has lot of in depth information…from india telecom. thanks

  • Abhinav July 31, 2009 12:01 pm

    thnx dear…for use full information which gives such a deep insight into telcom…..

  • Akshat July 31, 2009 11:58 am

    Thanks a lot for such valuable information…I dont think any one has thought about this before.
    G8T POST…

  • TUSHAR SHARMA July 31, 2009 10:04 am

    Hey Anuj might be you are correct ….. Lets see what our pioneer Duane will say on it…..!!!!!

  • Anuj July 31, 2009 12:33 am

    @ Duane, you said airtel as it can dethrone as a king means it can not be a leader in future. Correct? If yes, its my challenge to all of those who thinks airtel can not lead telecom sector in future. Airtel will survive till last in telecom sector & as a king only. This company have consistentalex shown its good results with highest subscriber additions, strong ARPU, strong revenues & etc. Even entry of vodafone to india, reliance to GSM didnt affect it.
    Other point raised by you is correct. Maintenance & running cost of telecom companies is high. So for new companies, its difficult to survive in indian market unless they match their tariffs with some existing established companies like airtel & vodafone.

  • Anuj July 31, 2009 12:13 am

    Only Airtel, BSNL-MTNL, Idea, Reliance, Tata are pure indian companies as they are operated by indian firms holding more than 50% stake in repeated companies. Rest like vodafone, MTS, Aircel are not indian. They just holds licen to operate in india & indirectely to steal our pocket.

  • Debopratim Roy July 30, 2009 11:31 pm

    Only Indian Telecom operators like Aircel,Airtel,BSNL,Idea,Relinace,Vodafone&Tata GSM would be staying while others would be extinct like that of dianosorus…So we have nothing to worry about and we would over take China also..

  • anmol July 30, 2009 11:18 pm

    Well I’m of the opinion that exisiitng subscribers should improve their services in order to run the nation for communication channel, introducing new operators is not a solution to resolve present telecom issues- pertaining to customer services,VAS, network related. Govt. should actually build a survey based case study wherein expected revenue will be generated by introducing new telecom operator vz. old /exisiting operators improvement cost and thereafter take necessary action.

  • rahul July 30, 2009 11:18 pm

    @ Duane

    I think u should replaced Vodafone with TATA

  • Duane July 30, 2009 10:43 pm

    So many relevant views from RAHUL, SHOEB and TUSHAR…

    MOMENT OF TRUTH – would be seen when MNP is implemented iin its “fullest form” – ie customers of one state will be able to migrate their numbers not just from one operator but from one CIRCLE to another. EG: AIRTEL WEST BENGAL to VODAFONE ANDHRA … that will be a REAL NUMBER PORTABILITY! Needless to mention, there would be no roaming and those calling the number (in the above example) would pay a LOCAL call on both WEST BENGAL and ANDHRA.

    SURVIVAL OF THE FITTEST – with so many operators existing (and more jumping onto the mobile bandwagon) WHO WILL USE THESE CONNECTIONS? Will the AIRCEL (1200 LOCAL min FREE per month for 6 months)or the DOCOMO (1 paise per second) last? My friends it will be only a matter of time when they realise MOBILE TELEPHONY is not cheap – be it the lakhs spend on maintenance of cell phone towers, the mafia dons who run their businesses on cell phone tower management, the crores spent on thousands of billboards across the metros… its a COSTLY BUSINESS and CHEAP CALLS dont help sustain it.

    GRAND FINALE – in the end, as Sunil Bharti Mittal (CMD AIRTEL) has said: “IT will be a five player market… ” and no guesses who they would be!!!

    AIRTEL (who can dethrowne a king),
    VODAFONE (the world’s leader in terms of subscribers/regions covered)
    RELIANCE (big daddy has enough moolah to pump in from other businesses)
    BSNL (after all “WE ARE THE GOVERNMENT” and we have plenty of tax papers money!)

    and no. 5 .. .would be a merger of all others..

  • TUSHAR SHARMA July 30, 2009 10:07 pm

    Ya Shoeb …. you specifially raised a valid point ….. thus making a diff between an active user and passive…. its obvious for whom you are making revenue u are an active subscriber to that operator only …..hope to seek other views from you….

  • Shoeb July 30, 2009 8:27 pm

    Today i see the Telecom market gearing up to a tough competition but the real competition will start once we have MNP. Airtel the leading Service Provider, vodafone, and Idea will face a tough competition with Aircel, TataDOCOMO and MTS.. Airtel Vodafone and Idea should not try to get new customers but try to retain the existing ones. Airtel says it has reached 100 million subscriber mark but how many from those 100 milion use airtel? I my self have a Vodafone and Idea card but i am using Aircel because of its good tariffs so I am being counted as a subscriber for all the three Vodafone, Idea and Aircel but as a subscriber i am generating revenues for Aircel. People keep many sim cards but use the one which is affordable. I have written a review of The sevice providers at mouthshut comparing the tariffs, network..
    Thank you

  • zareef July 30, 2009 8:16 pm

    India need more competition in telecom… then only customer get new new kind of service & 3g.. presently old opts are nothing for good….

  • rahul July 30, 2009 3:39 pm

    there are may be 50 operators today , but after 5-10 years number of operator to be reduced

    small and loss making operators will be eaten up by big and profitable operators

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