TRAI’s New Regulation To Stop Telemarketing Hits General Subscribers

By January 5th, 2011 AT 2:31 PM

TRAI’s New Regulation To Stop Telemarketing Hits General SubscribersIf you are a high SMS user, time to rethink your communicating way as operators will scrap unlimited (upto 500 sms/day) SMS packs and introduce maximum 100sms/day.

As Telecom Regulatory Authority of India (TRAI) came out with a new regulation to stop the menace of telemarketing.

As it could best be termed ‘Collateral Damage’ TRAI’s new regulation which came out on December 1st, 2010 comes to sort out the telemarketing SMS, but it certainly hits general customers also, specially the youngsters who are using texting for main route of communication.

TRAI’s new regulation also notifies that all packs that allow more than 100 SMS’ per day will not be available for renewal.

First operator, MTS (CDMA mobile services of SSTL) is going to follow this regulation, will revise its SMS Pack portfolio with withdrawing 500 SMS per day pack (priced Rs 64), and reduce the number of free SMS per day from 150 to 100 in Rs 16 SMS Pack. Soon all details will be updated on MTS India’s website and other operators will also follow the same shortly.

It is expected all operators who are currently offering more than 100SMS/day packs will withdraw such packs, and bring new packs of maximum 100SMS/day or 3000SMS/month pack.

CreditsSunil Singh Rana

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