Spectranet Chooses Content Delivery Service Qwilt to Improve Streaming Video Quality for its Users

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Spectranet has chosen Qwilt, a leader in the content delivery and open caching solutions to optimise over-the-top (OTT) video delivery and improve Quality of Experience (QoE) for its subscribers. By deploying Qwilt’s Open Cache solution, Spectranet can scale its network in response to the dramatic growth of streaming video and its customer base across India.

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By analysing OTT video traffic in real-time, Qwilt’s open cache solution, deployed deep in ISP networks, can cache and deliver popular video content locally, close to subscribers, and optimise streaming for both network utilisation and quality of experience. The result is a comprehensive and open architecture which can manage OTT, VOD and live streaming video in operator networks. This new open architecture is the foundation which enables network scaling to support the future of online video.

Udit Mehrotra, CEO and Managing Director at Spectranet, said “As India’s first and only end to end fiber broadband and Internet Services Provider, we have over a decade of experience as pioneers in service innovation including our 100 Mbps, truly unlimited, symmetric residential Internet service which we provide to our customers. We chose Qwilt over legacy cache solutions because we wanted a next generation solution that would support our goal to build a smarter, more efficient and higher quality network. The results are excellent, especially for Adaptive Bit Rate (ABR) caching which Qwilt handles better than anyone we know. By implementing Qwilt’s open caching solution, we have created a more intelligent network to manage streaming video — the business outcomes for Spectranet are outstanding: we have a more scalable network, and our customers enjoy better streaming video quality.”

“Internet Service Providers are looking for solutions to scale their networks in response to the phenomenal growth of online video,” said Alon Maor, CEO, and co-founder of Qwilt. “Qwilt’s open caching solution results in an open architecture and an intelligent network for streaming. We’re excited to work with Spectranet to extend the reach of our transparent caching solution and meet growing demand for online video services across India.”

Qwilt’s open cache solution is engineered specifically for high performance and scalable video delivery in the demanding environment of high capacity operator networks. Qwilt’s solution is delivered as a fully managed service to speed deployment and streamline ongoing operation. The broader operator organization—including network planning, engineering, and operations teams—benefit from comprehensive media analytics, which offers insights into growth trends, content sources and consumer preferences. By relying on open caching for online video delivery at the network edge, operators can substantially reduce network capital, and operational costs—a typical open cache deployment yields a return on investment (ROI) in less than 12 months.

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Telecom Analyst

Passionately following the Indian #Telecom Industry for over a decade from Business, Consumer and a Technical perspective. My primary focus area is Consumer & Digital Experience.

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