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Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks
If we are to name one of the best operating system skins present right now in the market for Android smartphones, then OnePlus phones would rank somewhere on the top. The OxygenOS which comes with OnePlus smartphones is one of the most liked custom UIs right now. There are plenty of reasons in favour of OnePlus’ OxygenOS. Firstly, there are the little customisations, the features that come with OnePlus phones that make OxygenOS such a revered operating system for mobile phones. However, it is the absence of ads as well, which gives OxygenOS the huge credibility and edge over the other operating systems in the market out there. While other OEMs like Xiaomi have opted to show ads on their mobile phones, which gets them extra revenue from the advertisers, OnePlus is one manufacturer which has refrained from doing so. In a new byte, OnePlus CEO, Pete Lau has revealed why OnePlus has decided to stay away from advertisements. On this front, Pete Lau said, “If an addition doesn’t add anything to the user experience, then the company won’t add it to the device.”
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Why OnePlus Does Not Do Ads
The OnePlus CEO added, “I have no ads, but I can make money by selling my devices a little more expensive.” He also shared the thought that although ads bring in more money for the OEM, but if the product is well made, then it will bring in money organically as well. However, there is also the fact that over time, OnePlus smartphones have grown in prices and with every iteration of the OnePlus series, the prices have only gone up. This has been especially true for the latest OnePlus 7 series, where the OEM also launched a more premium “Pro” version of the smartphone. On this note, Pete Lau said that the focus of OnePlus is not on making cheap smartphones, but the goal of the company is to make value for money phones.
