Should you buy the Obi Worldphone SF1? Here is what we think

Obi rebranded itself as “Obi Worldphone” and its second innings started with the launch of “SF1” smartphone. The device falls in the mid-range segment as per the Indian smartphone market. To enlighten our users, Obi Worldphone is a venture of the former Apple CEO, John Sculley. The Obi Worldphone SF1 is targeted at the buyers who want an affordable good-looking device clubbed with worthy features and specifications. The smartphone has been priced at Rs 11,999 for the 16GB storage variant, and is set to rival against mid-range smartphones such as Samsung Galaxy J5, Moto G 3rd Gen, Xiaomi Mi4i, Micromax canvas 5, and many more.
The Obi SF1 launched in India a week ago, and thanks to the makers, we got an opportunity to get the review unit well in advance. This review is based on my 15 days usage of the Obi SF1 smartphone.

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Design and Display

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Right from the first day when I started using the device, what made me happy was its elevated display and build quality. As you can see in the pictures, it looks pretty good and gives a different first impression altogether. It has a premium feel when you hold it, which comes from a fine blend of metal, glass and polycarbonate. Not just looks, even the size of the device is good for single-hand operations. What makes it a bit complex is that the power button and volume rocker are placed on the left side instead of the usual right side on most of the devices.

On the rear, you will be pretty impressed with the Black polycarbonate finish. On the top left of the back panel, there is a 13-megapixel camera sensor with a single LED-flash light. At the bottom, you will find two stereo speakers grills with dual mics for noise cancellation and a charging port between the speaker grills. Overall, I found the design cool enough for an under 15k segment smartphone.