Reliance Jio Witnesses Rise in Revenue Market Share to Match Levels of Bharti Airtel

India’s latest telecom entrant Reliance Jio has eaten into the revenues of other telecom operators and was also the reason behind the start of the data tariff war back in late 2016. Now the latest stats reveal that the Mukesh Ambani led telecom operator has witnessed a rise in its revenue market share for the sixth consecutive quarter. At the same time, Vodafone Idea Ltd has been losing out on its subscribers as well as revenue market share, thus hinting that Reliance Jio’s gain has come at the cost of VIL’s loss in RMS. Since 2017, Vodafone Idea Ltd’s revenue market share has dipped almost ten percentage points whereas Reliance Jio’s has risen by nearly the same amount in the meantime.

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Airtel Barely Loses 4% of RMS in FY18

As per a report compiled by BloombergQuint, in the same period since the beginning of FY 2018, Airtel’s revenue market share has slipped down by barely 4%. With only three telecom operators monopolising the telecom industry, the Mukesh Ambani led telecom operator boasts of having a 30% RMS.

It is worth noting that the calculation of Revenue Market Share is based on the adjusted gross revenue which factors in the interconnect charges and other deductions as well. The critical metric is given by the Telecom Regulatory Authority of India (Trai), and it includes national long-distance revenue as well. However, if you exclude the long distance revenue, then Reliance Jio’s revenue market share stands at 38.1% which is more than anyone in the industry right now, the reason being that Reliance Jio’s value in long distance revenue is not at all substantial as compared to other operators since it is a data-driven network.

Vodafone Idea Ltd Lost Subscribers in Its Run Up to Increased ARPU