Ice Expects to Reach 1 Million Customers by 2025

Norwegian Operator Ice said it started the New year 2023 with more than 703,000 private consumers from 700,000 in 2022. The vast majority of people who switch mobile subscriptions choose Ice, which means that the company has grown big as Oslo municipality.

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Shiraz Abid, Commercial Director of Ice, said: “I would like to thank the customers who choose us. Ice delivers simplicity and value for money, but for consumers, in the private market, it is not an easy choice. The competition is tough, and it is still too difficult and time-consuming to change mobile operators.”

The seven years of succession

The majority of people who switch mobile subscriptions choose Ice. This has been the case for the last seven years since Ice started selling mobile subscriptions.

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“The most important thing for us is that we attract new customers and that we can take care of the ones we have. It may be a bit banal to celebrate 700,000, but I and everyone else in Ice can be proud when we reach such milestones. The market decides, and they choose us. It indicates that we deliver something society wants and needs, says Abid.”

Ice reached 54,000 Business Customers

Ice recently reached 54,000 business customers. In addition, last year, Ice was acquired by the Norwegian industrial group Lyse, and Ice announced a billion investments in developing the 5G network on 4th July 2022. This means, among other things, a strengthened position in the competition for business customers.