YourStory has announced on January 13, 2025 the appointment of Sangeeta Bavi, former Executive Director of Digital Natives at Microsoft, as its new Chief Operating Officer (COO), effective January 27, 2025. Sangeeta will oversee business operations and spearhead revenue growth as YourStory prepares for its next growth phase. She will report directly to Shradha Sharma, Founder and CEO of YourStory, according to the company.
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Led Digital Natives Vertical at Microsoft
With over 25 years of experience at global corporations such as Microsoft and Nokia, the company shared that Sangeeta reportedly has built a reputation for driving impact and scale. During her decade at Microsoft, she founded and led the Digital Natives vertical, which grew into a key ecosystem partner for India's digital-scale startups. She also served as Chief of Staff to the President of Microsoft India, orchestrating strategic initiatives and ensuring alignment of organisational goals.
At Nokia, Sangeeta led the Developer Outreach Programme, which connected with developers across India, including Tier 1 and Tier 2 cities, fostering local innovation. She has also been a mentor to startups and an active contributor to the SaaSBOOMi community, further cementing her role as a growth enabler.
Gearing up for Game Changing Announcements
Welcoming Sangeeta, Shradha Sharma said: "Over the past year, we've laid strong foundations for the future, and with Sangeeta onboard, we're gearing up for some game-changing announcements and initiatives in 2025. Personally, I couldn't be more excited to have her join us as the COO as we embark on this transformative journey."
Speaking on her new role, Sangeeta Bavi said: "I'm truly honoured to join YourStory, a company that has played such a vital role in shaping India's entrepreneurial and business ecosystem. Having worked closely with startups and innovators throughout my career, I am passionate about enabling growth and impact at scale. Joining YourStory at this exciting juncture presents an incredible opportunity to drive operations, scale initiatives, and further amplify the platform's impact as a catalyst for entrepreneurship and innovation in India."
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Exciting Updates
"With Sangeeta's appointment, YourStory continues to strengthen its leadership team as it positions itself for the next phase of innovation and growth. Stay tuned for exciting updates and announcements that you will hear from YourStory over the coming days," YourStory said in an announcement.