Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks

In some regions of the country, the state-led telecom operator, Bharat Sanchar Nigam Limited (BSNL) is one of the most favoured operators by the public. Although it might not be the case for the majority of public across the country, at least such is the case for states like Kerala. A few months back, BSNL rolled out tons of very attractive offers for its subscribers. Although the telecom operator does not offer an extensive and very reliable 4G network, it makes up for that in its data offerings. As a result, BSNL remains the only operator which is shipping a daily data plan for 365 days for only Rs 1,699. Not only this, as a cherry on the top for the consumers, BSNL started offering extra data to a lot of its subscribers. Which means that while recharging with a particular plan, BSNL was offering as much as 3GB or 2GB data per day to its customers, which is double or triple of the data offering which they usually get. However, like all the other offers, this was a limited-time offering. But, apparently, the customers of BSNL do not seem to be taking it well.

BSNL Consumers Disappointed as Offers End
It is worth noting that back in November, BSNL announced that one of its prepaid plans would ship with 3GB data per day, up from its usual limit of 2GB data per day. This meant that the subscribers would enjoy 1GB data per day. Now, what a lot of subscribers missed in this offer was the withdrawal date of the offer which said that the offer would last only for a few days and would end at yearend. The information was rolled out to the users at the start of the offer period. But, it seems that the users grew accustomed to the new offerings, and a lot of the customers assumed that the actual data limit of the plan had been extended to offer 3GB data per day.