BSNL has been on a roll of late as the telco is adding new consumers in a large number. Today, the government-owned PSU has officially confirmed that it has added more than four million new subscribers in the month of March 2018, of which 1.2 million subscribers were added through Mobile Number Portability (MNP) service. The MNP subscribers were mostly of Aircel network because the telco filed for bankruptcy last month, leaving more than 84 million users in sight of bother. With these new additions, BSNL' subscriber base must have crossed 110 million by the end of March 2018, but we should wait for the official numbers from Trai though.
"BSNL was able to overcome all challenges faced by telecom industry through its highly attractive schemes, plans, offers, value-added service offerings and with network improvement, to add new connections and increased subscriber addition through MNP," said the telco in the press statement.
Giving these details Shri R.K.Mittal, Director (CM) BSNL Board told that "we are thankful to our esteemed subscribers, who have reposed faith in us and we are committed to give them best services with attractive and competitive offers. The Company has big plans to further intensify its efforts for better network coverage & more focus on customer satisfaction."
Ever since BSNL spotted that Aircel customers are looking for a reliable operator to port in, the telco introduced a Welcome Offer and offering 351MB of data for the new users joining the network in South India and 1GB data for 15 days along with free voice calling for seven days in North India. Secondly, BSNL's prepaid tariff plans are affordable and offer equal value for money when compared to the plans of Reliance Jio. Out of the four million subscribers, 1.2 million were added in the Tamil Nadu state alone.
But the letdown with BSNL is the lack of 4G services. Imagine a telco with BSNL's tariff plans and 4G services. Sounds interesting, right? BSNL is currently in the process of rolling out 4G services in the country and is looking for spectrum from the government.