Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks

Bharti Airtel has not been putting down its arms in any segment. The company has its arms stretched out in the prepaid, postpaid, broadband and DTH segment. Out of all, the DTH segment is the most interesting one to consider with all the new competition that has sprouted in the playing field after the rollout of the Trai regulatory framework or better known as the Trai tariff regime. However, with this being said, Bharti Airtel has been rolling out new offers, attractive discounts and even new products which are very convincing for the new DTH subscribers to be drawn to the operator. Here we cover some of the reasons, as to why you should consider Airtel Digital TV as an option while choosing DTH operators.

Combined Discount for Airtel Postpaid and Broadband Users
The first thing that the Airtel Digital TV users can enjoy is a combined discount on their subscription. One of the advantages of being a loyal Airtel user would factor in here as Airtel extends discounts to its customers under Airtel Home, who use all of its three services. Therefore, if you have an Airtel postpaid connection, Airtel broadband connection and also an Airtel Digital TV connection, then you will be able to save up to 10% on bills when you pay through Airtel Thanks app. This unified bill service is something that remains exclusive to Airtel, since it is the only company in the market that provides all the three services currently.
Discounted Set-Top Boxes
While the DTH sector grew competitive, Airtel Digital TV also made the pragmatic move of reducing the prices of its set-top boxes. The DTH company announced that it would be bringing down the prices of its STBs by Rs 200. This was a move that was appreciated by the new subscribers and also attracted them. Soon after, Tata Sky followed by slashing the prices of its STBs as well. Even now, the subscribers going for a new Airtel Digital TV connection will get to enjoy discounted rates.