Vodafone India has launched an interesting campaign for the customers of UP West and Uttarakhand, titled ‘Dhunden 121 aur payen aakarshak inaam’. Customers can send capture instances of the number 121 that they see in everyday life and share them on 8954121121. The creative pictures will get prizes in the form of free 3G benefits.
This is not the first time that Vodafone launch 121 campaign. ‘121 dial kiya kya – kholo apne offers ka pitara’ campaign launched in June 2015 across UP West asked customers to dial 121 to avail best offers on local/STD, 3G Data, 2G Data, rate cutters, night minutes etc. The campaign gained an enthusiastic response from the subscribers that around 45 lakh customers in the circle availed 121 service in just two months.
“With Vodafone ‘Dhunden 121 aur payen aakarshak inaam’ we hope to touch the creative side of our customers and make this initiative more fun and exciting,” shared Dipankar Ghoshal, Business Head, UP West, Vodafone India.