Telcos Can Revamp Prepaid Plans On These Lines to Make Them More Attractive

Prepaid plans are the backbone of the telecom industry. Even though the postpaid plans get more revenue to the telecom companies owing to their high earning status, most people in India rely on prepaid plans for their day-to-day calling and data needs. These prepaid plans last went through an accelerated evolution when Reliance Jio bundled data and calling in a single plan and reduced the per GB data price by quite a margin.

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Following suit, the other telecom operators did the same. However, half a decade later, the prepaid plans of Reliance Jio, Vodafone Idea, and Bharti Airtel differ a little bit and are starting to diverge. We list out some of the things which should be present in all portfolios for the sake of not only the best experience of the customers but for better commercials of the companies as well.

A Daily Data Add-On Plan

The daily data add-on plan became popular courtesy of the IPL and Cricket based plans introduced first by Reliance Jio. Under these plans, the telcos offers usually 1.5 GB data per day in addition to the daily limit of the data available to them under the traditional plans. These plans do not come with any calling facility and serve as data add-on. Instead of data add-on plans which get you all the data at once and have generally less economic per-data pricing, these are a better choice for someone who wants more data on a daily basis for some days.

Data Rollover & Weekend Binge

This is something that Vodafone Idea seems to be doing right with some of its plans. A lot of data goes into waste for people who cannot use it on weekdays. As a result, even if people have to use 3GB data for a single day in a week, they get a recharge of 3GB daily data. The presence of data rollover and Weekend Binge like services will help the customers avoid this. These unique services can also help the telecom operators in preparing the customers for a slight price hike in the coming days because they will eventually have to shell out something in lieu of asking for more from the customers.