Sub $100 entry-level Nexus smartphone in the works

By April 21st, 2014 AT 12:49 AM

Google’s Nexus smartphone are generally great value for their price and offer the latest and greatest in terms of Android operating system. According to a new report from MTKSJ, Google is currently working on an ultra-cheap variant of Nexus smartphone which would bear a sub $100 (Rs 6,500) price tag. Google is said to be collaborating with MediaTek this time by using their processor chipset in this entry-level Nexus smartphone.


MediaTek is known for its great value for money mobile processor SoCs which are widely used in the entry-level as well as mid-range Android smartphones. This would be the first time ever Google will be using a MediaTek processor. This goes on to show the increasing popularity of MediaTek as an SoC provider. A lot of smartphone brands from China and India such as Gionee, Micromax, Karbonn, Xolo, etc use MediaTek as the primary SoC provider in their smartphones. Earlier, Google has collaborated with Samsung for Nexus S and Nexus 10, TI for Galaxy Nexus, Nvidia for Nexus 7 and Qualcomm for Nexus One, Nexus 4, Nexus5 and Nexus 7 (2013).

Looks like the real battle this year would be in the entry-level priced smartphone market as Google, Obi mobiles and Motorola would be focussing in this market space. Who would you support if you are looking out to buy an entry-level Android smartphone? Let us know in the comments below.

Computer science engineer turned technology blogger. Following consumer electronics industry closely from 2006, he can now predict pretty much where the market is heading. He has a dream to own Android, Windows Phone and iOS smartphones all at the same time.

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*I don’t know how many people will read the entire article but if someone does read at the end they can see how huawei had a problem with Nokia having exclusive access to some of the api and a similar situation can occurs with the Google back 100$ phone.


If Google enters in sub $100 market, it will be beneficial for mass people. Most of those handsets, made by either Indian or Chinese OEM have no aftersale services, no software updates.If anything wrong occurs with some device, all they have to loose money. When a reputed company like Google enter, they will at least give timely software update or after sales service


*I probably guess you’re not analysing the long term effects if Google ever makes a entry in the 100$ market. *If Google partners up with a particular manufacturer and enters the 100$ market then that particular manufacturer will have an edge over others and obviously the Google backed 100$ smartphone will sell better than other 100$ phones in the market. *The 100$ smartphone market is where the future growth is going to come from and the 100$ segment is the one for which almost every manufacturer is now going to compete for.In India 80% of the people still use feature… Read more »

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