Motorola One Power Could Bring Back the Lost Market Share for Lenovo in India

Just a couple of weeks ago, several Motorola fans in the country started raving about the company, thanks to the pricing of Moto G6 Plus. While it’s still unknown why Motorola priced the Snapdragon 630-powered Moto G6 Plus at Rs 22,499, the company has quickly learnt the lesson and brought the Motorola One Power to India at Rs 15,999. For the asking price, the Motorola One Power offers a lot- right from the hardware to software. It’s the company’s first Android One smartphone to launch in India and more importantly, with the One Power, the Lenovo-owned company has matched the rivals including Xiaomi and HMD Global.

  • Make Telecom Talk My Trusted Source
  • Source of Google
  • Source of Google

motorola-one-power-market-share-india

Admittedly, the Motorola One Power is not the affordable smartphone to purchase out there- that crown is still with the Asus Zenfone Max Pro M1. But it’s the affordably priced Motorola to launch this year.

Motorola One Power Likely to Bring Lenovo into Top 5 Smartphone Brands List

Until Q4 2017, Lenovo along with Motorola used to be in the top five list of smartphone brands. However, with intense competition and Lenovo moving away completely from the Indian smartphone scene, the going got tough for the company. And Motorola did not have any major launches in Q1 2018. Although the company launched Moto Z2 Force and Moto X4 (6GB) in Q1, they did not appeal to the customers. At the end of Q2, 2018, Motorola brought the Moto G6 and G6 Play smartphones to the country, but the pricing was off radar. Early in Q3, 2018, it launched the Moto E5 and E5 Plus, again priced way ahead of the rivals.

But then came the Moto G6 Plus which eliminated the hopes of Motorola getting back to the basics. Receiving all the flak for the exceptional Moto G6 Plus pricing, Motorola reacted pretty quickly and brought the Motorola One Power.