Will the Moto C and Moto C Plus Help Motorola Secure its Spot in the Entry-Level Segment in India?

Motorola was acquired by Lenovo from Google back in 2014, and at that time, Larry Page was the CEO of Google, and he was the chief architect of the deal. He even stated that “Motorola is in great hands with Lenovo, a company that’s all-in on making great devices,” but Motorola under Lenovo is all over the place and it’s getting only worse with every passing day.

  • Make Telecom Talk My Trusted Source
  • Source of Google
  • Source of Google

Before the deal concluded, Motorola had a clear-cut strategy with its Moto E smartphones aimed at the entry-level users, the Moto G series for the budget conscious people, and the Moto X for the heavy-specced fans out there. However, Lenovo introduced a new lineup- the Moto Z series with the modular concept and it was immensely successful, killing the Moto X lineup.

Moto-G-plus

But Moto by Lenovo isn’t done yet. A leaked product roadmap of Motorola revealed that there are lot more surprises awaiting this year from them and one surprise has arrived in the form of entry-level smartphones- the Moto C and the Moto C Plus. Motorola is touting these phones as ‘Ultimate Essentials,’ as they fulfil the basic stuff for the first time smartphone user.

Now a serious question will raise in your mind- Is Motorola killing the Moto E lineup, same as what they did with Moto X series? No, that’s not the case. The Moto E series will exist and the Moto E4, E4 Plus will be unveiled this year. And yes, the Moto X is making a comeback in the form of Moto X4.

moto-slide-leak

Image Source: Evleaks

If you observe the image carefully, there are two more smartphones- the Moto gS and Moto gS+. These phones might be the upgrades to the Moto G5, and Moto G5 Plus released just two months ago. The Moto gS+ will sport a dual camera setup at the back, while the Moto gS will be a stripped down version.