Google rolls out enhanced filtering system to identify and remove fake reviews on Play Store

Google is involved in a continuous war against the fraudulent reviews and spam installs on Google Play Store. The search giant announced some measures in October, following which it has further improved the system now, according to Google’s Android Developers Blog.

Google Play Store Material Design Update

In the new improved system, Google has enhanced the way by which it recognizes the spam installs and fraudulent reviews. It will remove the fake reviews and ratings by this new system.

With this enhanced capability we are now able to identify and remove more fake reviews and ratings with greater accuracy,” Andrew Ahn, Product Manager and Buddhika Kottahachchi, Product Manager mentioned in the blog post.

Besides announcing the roll-out of the new system, the search giant has also warned developers to take care of the third-party marketing agencies they hire to promote the app. The Google strictly stands against the illegitimate promotional practices adopted by such agencies (especially by posting fake reviews) and warn them to go against the Google Play Developer Policy.

The basic rule of thumb for reviews and ratings is that they should come from genuine users, and developers should not attempt to manipulate them in any form,” Google mentioned in the blog post.

In October, Google already warned the developers on the same and had said that such illegitimate behavior will lead to removing their apps from the Play Store.

Also Read: Google Bids Adieu To Android Gingerbread And Honeycomb, Google Play Services To Drop Support In 2017

Last month, Google also rolled out an improved filtering system to find such manipulative attempts. “These attempts not only violate the Google Play Developer Policy, but also harm our community of developers by hindering their chances of being discovered or recommended through our systems. Ultimately, they put the end users at risk of making wrong decisions based on inaccurate, inauthentic information,” Google said.

Read more on:

Leave a Reply

Photo and Image Files
1 Comment threads
0 Thread replies
Most reacted comment
Hottest comment thread
1 Comment authors
Abhinav | MPCG Recent comment authors
newest oldest most voted
Abhinav | MPCG
Abhinav | MPCG

Better if it will be able to remove those compcash and something like that advertisement from the review section.

Recent Posts

D2h Introduces Two Month Lock-in Period on Sports Channels, Makes a New Move for Cricket Season

With the new Trai tariff implementation already in the industry, the stakes have gone higher for the DTH providers. The...

Vivo V15 Goes on Pre-Orders in India Today, Here’s How It Compares With Rival Oppo F11 Pro

Vivo launched the V15 in India on Friday last week. Just like the V15 Pro, the new V15 also comes...

Apple March 25 Event: Netflix-Style Streaming Service and Revamped News Service Expected to Launch

Apple is expected to launch a slew of new products at its Cupertino headquarters in California on Monday, including a...