Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Varun Kashyap & Sridevi Reddy
Co-Founders, Zithara.ai
Transforming Indian Offline Retail and Customer Engagement Using AI


The Cellular Operators Association of India (COAI), a telecom industry body representing Reliance Jio, Bharti Airtel, Vodafone Idea (Vi) and more telecom companies, said that key growth areas for the sector are AI (artificial intelligence) and 6G. Many corporates throughout India are already integrating AI into their technology layers to make processes more efficient and reduce costs.
“India is now poised to lead the global race towards 6G, with an exciting opportunity to drive technological leadership. With the on-going efforts like the Bharat 6G Vision, the government aims to create 10% of 6G patents from India and is evaluating 470 proposals on ‘Accelerated research on 6G Ecosystem’,” said Dr S.P. Kochhar, Director General, COAI.
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Challenges Listed by COAI
While there are growth areas, there are also challenges. COAI said that large traffic generators (LTGs), which are essentially the OTT (Over-the-Top) platforms, should contribute to the USOF (universal service obligation fund) just like the telcos. This is because LTGs traffic forces telcos to make higher investments, but the revenues go to the LTGs alone. Further, most of this revenue to the LTG is processed outside India, meaning, the government loses on tax revenue.