Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks

In February 2017, Centric, a relatively new smartphone brand launched four smartphones- the Centric L1, the Centric P1, P1 Plus, and the Centric G1. For now, the company has launched smartphones in the sub-Rs. 10,000 price bracket. We’ve already reviewed the company’s premium phone- the Centric G1 recently, and it fared well in out review period.

Centric is an Indian smartphone brand established by Priyanka Communications, who is a pioneer in the mobile distribution segment since 1998. The newly established Centric is led by Manish Agarwal, who has a fair and thorough understanding of market enabling him to offer the consumer-CENTRiC product as per their requirement and need.
We have got a chance for interviewing Manish Agarwal, the MD of the company. Here’s what Centric is up to about the Indian smartphone market.
1. Priyanka Communications has been a pioneer in the mobile distribution segment, and after 20-long years Centric came into existence. Why it took so long for you to launch a separate smartphone brand in India?
While there has been a delay, but we believe that this is right time & the most appropriate time, for the launch of the smartphone by PCIPL 4G explosion has brought change in the data consumption pattern of the Indian consumer who needs more powerful devices to bring appropriate value addition from their smart devices.As we have to be 100% sure that all the products being delivered are up and running and the buyer doesn’t get a shocker wrapped in a parcel.