Airtel, country's largest mobile operator introduces unlimited sms pack for all circles, for prepaid and postpaid subscribers. With Airtel you can enjoy unlimited SMSing anytime and anywhere in India from your home circle. But there is a Fair Usage Policy(FUP) of 500 local and national sms per day. In some circles Airtel is offering upto 750 sms per day at a nominal cost.
PostPaid users can enjoy unlimited National & Local SMS (upto 500 SMS* per day) at a monthly rental of Rs. 99. To activate sms pack, sms UNLIMITED to 121.
Prepaid users have to visit your nearest Airtel retailer & ask for Unlimited SMS Pack Recharge.The cost of these SMS Packs is different in all the circles. We have summed up the details of SMS Packs. Have a look to circle specific Prepaid Unlimited SMS packs of Airtel here-:
| Circle | Cost (Rs) | Offer (for 30 days) |
| Andhra Pradesh | 77 | 10000 National & Local SMS Free |
| Assam | 33 | 300 National & Local SMS Free per day |
| Bihar | 21 | 200 National & Local SMS Free per day |
| Chennai & Tamilnadu | 60 | 750 National & Local SMS Free per day |
| Delhi | 88 | 700 National & Local SMS Free per day |
| Gujarat | 102 | 500 National & Local SMS Free per day with first sms @ Re.1 |
| Haryana | 74 | 10000 National & Local SMS Free |
| Himachal Pradesh | 75 | 10000 National & Local SMS Free |
| Jammu & Kashmir | 75 | 300 National & Local SMS Free per day |
| Karnataka | 52 | 500 National & Local SMS Free per day |
| Kerala | 44 | 4400 National & Local SMS Free |
| Kolkata | 80 | 500 National & Local SMS Free per day |
| Maharashtra | 67 | 500 National & Local SMS Free per day |
| Madhya Pradesh | 50 | 300 National & Local SMS Free per day |
| Mumbai | 95 | 500 National & Local SMS Free per day |
| North East | 33 | 300 National & Local SMS Free per day |
| Orissa | 33 | 15000 National & Local SMS Free |
| Punjab | 75 | 10000 National & Local SMS Free |
| Rajasthan | 63 | 500 National & Local SMS Free per day |
| UP (West) | 103 | 300 National & Local SMS Free per day |
| UP (East) | 103 | 300 National & Local SMS Free per day |
| West Bengal | 47 | 500 National & Local SMS Free per day |
Note that on SMS Blackout days, these free sms will not be applicable and these days local & national sms will be charged at Re1 and Rs 1.50 respectively.Though this is Airtel's answer to SMS tariff war started by Reliance Communications, still Airtel's sms pack can't beat Reliance's SMS packs - which offers pan India 500 SMS/day at just Rs 25 for 30 days and applicable in home and roaming.
