Uninor to launch own App store, yet another Operator App store

By July 10th, 2015 AT 12:42 AM

Uninor is planing to come up with its own app store as part of  Uninor’s ‘Internet for All’. As per Uninor, the app store will support even feature phones running 2G network.


Under ‘Internet for All’ campaign Uninor aims to double its internet user base from current 22 percent to 50% by 2017. Uninor also unveiled Digital Winner contest which offer around Rs 10 lahks for winners. The theme for this year is to develop app for education. Winners will represent India at the Best App in Asia contest in Oslo.

Yet another Operator App store

App stores boomed in late 2010 when operators like Vodafone, Idea, Airtel, BSNL, Aircel and Reliance came up with their own App stores in India. These App store were basically a polished VAS service were users had to pay for most Apps. Operators were trying to cash in with their App store rather offering quality Apps to users. Now most operators run these App Store as VAS portal and hardly find any users.

As smartphone revolution took over, App store means Google Play, Apple Store or Windows Phone Store depending on your smartphone OS. Most smartphone have even restrictions(which can turned off) in place to block App install from other sources. Feature phone segment is end of life as smartphone cost has dropped below 5000. Uninors strategy seems to be outdated to bring its own App store.

An IT professional who has got great passion for telecom. Has been closely watching Indian telecom space since 2009.

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ajeet kumar yadavr r kumarRDN Recent comment authors
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ajeet kumar yadav
ajeet kumar yadav

Sabse sasta

r r kumar
r r kumar

I think Telenor might be good for those who are in its coverage area or those who don’t roam outside. They may very well benefit from its low call rates. Same stands for tata docomo as well. Tata docomo and newer playets delight in their servives and call quality. In tata docomo even with 1 bar or 0 bar of signal i have had crystal clear voice call. I think this has to do with their new equipment and low numbers of subscribers.


Tata Docomo was first of few global carriers who deployed HD voice on its network. So you are enjoying best of class network!!

r r kumar
r r kumar

Oh, now I realise ! I hope they improve their coverage too !

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