Lenovo Led Indian Tablet Market With 24% Market Share: CMR India

During CY2018, India's Tablet PC market witnessed a 3% growth compared to CY2017

By February 26th, 2019 AT 4:47 PM
Highlights
  • iBall had the maximum growth in the 4G tablet market
  • Lenovo has been leading the Indian tablet market for two years now

Lenovo led the tablet market in CY2018 with 24% market share even as India’s tablet PC market witnessed a 3% decline when compared to CY2017, a new report CyberMedia Research (CMR) said on Tuesday. “Lenovo’s growth can be attributed to its strong B2B sales in CY2018. It continues to occupy the first position in the overall tablet market, with most of its tablets being on 4G,” Menka Kumari, Analyst, Industry Intelligence Group, CMR, said in a statement.

According to CMR’s Tablet PC Market Report Review for CY2018, the 4G tablet market continues to grow. It is also facing a potential threat from the rise of new form factors, such as foldable devices. Samsung grabbed the second spot with a market share of 18% in CY2018, followed by Datawind and iBall with 14% share each.

“At the MWC 2019 at Barcelona, many manufacturers are launching new foldable (Smartphone-Tablet Hybrid) devices. While the tablet PC market continues to decline, it will be interesting to see what the onset of this new technology does to the tablet market in the years to come. The evolution in form factor may potentially lead to foldable eating into, not just tablets, but laptops too,” said Prabhu Ram, Head-Industry Intelligence Group, CMR.

iBall had major growth in government, educational, and banking, financial services and insurance (BFSI) segment. It also had maximum growth in the 4G market.

In CY2019, the overall tablet market is predicted to further shrink by two-three per cent while the 4G tablets, focused on the enterprise segment, will continue to grow.

4G tablets will grow by 18-20% during the year. “Enterprise Tablets will continue to contribute to market growth in verticals, including retail, healthcare, financial services, education, among others. The government will also continue to drive tablet adoption,” Kumari added.

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