itel Announces Partnership with Indus OS, Indus App Bazaar App to Come Preloaded With Upcoming itel Smartphones

Indus OS, India’s own smartphone operating system based on Android, today announced its first international brand partnership with itel Mobile. Under this partnership, customers will see Indus App Bazaar on a majority of new itel smartphone devices.


The first itel smartphone with integrated Indus App Bazaar is expected to be launched this quarter. itel Mobile forayed into the Indian market last year and captured the Indian feature phone market within no time to become second largest mobile brand. The brand is also trying hard to be the frontrunner in the smartphone space.

Through the partnership with Indus OS, itel Mobile is looking at introducing software differentiation in the Indian smartphone market, something which it believes holds the key to future success.

With its first international smartphone brand partnership with itel Mobile, Indus will look to grow its user base of 8 million at an accelerated pace by leveraging itel’s robust market presence. Consumers buying itel smartphones with the Indus App Bazaar will also benefit from value-added propositions of the smartphone ecosystem in regional languages.

On the partnership, Rakesh Deshmukh, Cofounder and CEO of Indus OS said, “itel Mobile is undoubtedly one of the top performers in the Indian mobile phone industry this year. It currently occupies the second spot amongst all mobile brands in the country and is looking to build on its impressive growth story within the next one year. Partnering with such a prominent international brand is a moment of great pride for us. As we look to offer the Indus experience to wider audiences, our association with itel takes us a step closer towards our goal of reaching a user base of 100 million by 2020.

Chakri is a go-to guy for your next smartphone recommendation. Back in his engineering days, he used to play with smartphones by installing custom ROMs and that passion got him into the tech industry. He still goes nuts about a smartphone knocking his door for review. Currently managing everything at Telecom Talk, Chakri is trying to master PUBG Mobile in his free time.

Leave a Reply

Photo and Image Files

Recent Posts

Apple iPad Air 10.5-inch and 7.9-inch iPad mini Officially Launched: Specs, Features

In a surprise move ahead of its expected launch of a video streaming service next week, Apple on Monday introduced...

Xiaomi Mi Band 4 Launch Expected by Early April, Will Be a Major Upgrade Over Mi Band 3

Xiaomi is ruling the India smartphone industry according to IDC 2018 report. Not just that, the Chinese company is also...

RCom Clears Rs 458 Crore Outstanding Dues to Ericsson, Fends Off Possible Jail Term for Anil Ambani

A day before the expiry of Supreme Court set deadline, Reliance Communications on Monday paid Rs 458.77 crore to Swedish...