Airtel leads the league when it comes to Highest Rural Subscribers Base, for the month of July 2014

It is a well-known fact that phones have become an integral part of Humans lifestyle be it the corporates in Metros or a farmer in the rural areas. The rural penetration is a quintessential factor as a major chunk of India’s population resides in rural areas.

According to TRAI report for the month of July 2014 the total number of GSM Subscribers base in rural India stands at a whopping 371.10million. The Subscribers base grew 0.37million in the previous month which literally translates into a 0.12% monthly growth. The Wireline subscribers in the rural areas accounts for a small fraction at 5.81million.

If a breakdown of the Subscribers share is made operator wise than the private operators account for 339.31million whereas the Public Operators (BSNL) stand at 38.42 million.

Telecom Talk

The Chart clearly depicts that Airtel scores the highest number of Rural subscribers at 96.72 Million trailed closely by Vodafone at 90.62 Million and Idea at 76.87 Million. Aircel surprisingly still has a considerable chunk of rural users at 26.21 Million. The least number of subscribers is scored by Uninor (Telewings Communication) at 12.68 Million.

Rural Penetration is an extremely important aspect of the telecom Industry. The decrease in the Smartphone prices is also leading to an increased volume of Mobile data Consumption in the rural areas and the Mobile Data is definitely going to become the next big thing for the Telecos.

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15 Comments on "Airtel leads the league when it comes to Highest Rural Subscribers Base, for the month of July 2014"


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APpL€ LoVeR™
September 3, 2014 3:05 pm 3:05 PM
A happy news for airtel lovers,airtel gonne hike voice call tariff to 2ps/sec means Rs.1.20/min(existing BSNL call rate: 72ps/min or 1.2ps/sec). Yesterday one of my friend called me and informed that his call rates were higher last week onward,i searched airtel website but find nothing informative there,but i found this news publihed before 4 weeks in ET.see; The reason airtel ceo gopal vittal told was that the profit of company is just only Rs 1,108 crore!!!! so as a method to increase the profit to a higher level they need a little rise(1.2ps to 2ps, what a little rise!!!)… Read more »
September 3, 2014 3:21 pm 3:21 PM

Use my airtel my offer.
Currently I am enjoying local calls at 1.2p/2s for 60days at just Rs.14.
Caller tune at Rs.5 per month (including song download charges)
STD at 35p/min for 30days at just Rs.15

Airtel Rocks.. 🙂

APpL€ LoVeR™
September 3, 2014 4:39 pm 4:39 PM

reallyyy…man….airtel rocks…you use it,very good network…airtel network is for smart customers!!!!!sorry man…i don’t fall in that category…

September 3, 2014 11:06 am 11:06 AM

People need coverage , voice clarity, good internet speed and in airtel these quality have so airtel gains subscriber.
In caparizon to airtel , !dea has better network coverage in our district so data base in Pithoragarh in uttarakhand incrising rapidly due to good coverage in all villages in a hilly area.

September 3, 2014 9:19 am 9:19 AM