Airtel Postpaid Customers to get 3G Data in 1 GB Increments: A Smart Offering to Reduce Bill Shocks

Follow Us

airtel auto top up in 3GAirtel recently announced that 3G data packs would be added in 1 GB increments to their postpaid customers after exhaustion of normal data limits. This marks a radical shift from earlier pay as you go where customers were being billed at 3 p/10 kb in most data slabs. This move from Airtel has sparked a storm over the social web with users hitting out at Airtel for auto-enrolling users to the plan. Many felt that a 1 GB increment if coming at the end of a month is not value for money. We analyse the offering from our perspective here:

Where is the Change?

  1. 3G data usage limit of Airtel Postpaid users after exhaustion of the normal limit would be enhanced by 1 GB increments.
  2. This increment will happen for a maximum of three times in a billing cycle after which the customer will most likely hit the billing cap.
  3. Customer would be alerted at regular intervals when using the regular data pack - when the limits are nearing, say at 80%, 90% etc.

No more Bill Shocks

A large section of postpaid subscribers stand to benefit from this move as there will be no more bill shocks. Majority of postpaid users with busy schedules would not want to monitor their data at megabyte increments. Above all, a postpaid customer can't be expected to do a mental calculation of upcoming bills. So in all likelihood any postpaid user would be glad to know that if he reaches a data cap of 2 GB which normally costs him Rs. 450, his bill would go up by a maximum of another Rs. 250 for 1 GB of usage. In the earlier case of 3 p/10 kb, the bill would have easily run into an additional Rs. 3000+ at a cost of Rs. 3 per MB.




For a Value Conscious Customer

Now there are value conscious customers who would not like to add up Rs. 250 to their monthly bill. Such customers are suggested to be smart, opt for data monitoring applications and keep regular track of data limit alerts from Airtel. :)

Overall we would term this offering as a smart move by Airtel to reduce the anxiety level of a postpaid customer about bill shocks.

Readers, do you think this move from Airtel can drastically bring down the bill shocks postpaid customers are prone to? Let us know.

Recent Comments

Faraz :

I wanted to save 25 percent on my new Airtel axis credit card.

Vodafone Idea Announces the Launch of Unlimited Data Plans -…

rahul_yadav :

I don't think so Jio can easily delivery it sim through Jio Mart and Reliance Stores they have far more…

Airtel-Blinkit SIM Delivery Service Put on Hold Following DoT Scrutiny:…

T A :

Earlier they were gaining customer only in BR circle now they are gaining in Delhi, Mumbai, Odisha. This is positive…

Vodafone Idea Announces the Launch of Unlimited Data Plans -…

Faraz :

Jio offered 50*8 coupon on 399 recharge for 3 months.. I was stupid to do it only once. Vi 4G.…

Vodafone Idea Announces the Launch of Unlimited Data Plans -…

As1 :

Jio( ( reliance) ka koi connection to nahi ha

Airtel-Blinkit SIM Delivery Service Put on Hold Following DoT Scrutiny:…

Load More
Subscribe
Notify of
guest
20 Comments
newest
oldest most voted
Inline Feedbacks
View all comments