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Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks
One of the biggest questions that people have in their mind is, will JioPhone Next be a success? For the unaware, the JioPhone Next is a super affordable Android smartphone that Reliance Jio will be coming out with on September 10, 2021. The smartphone has been developed by Jio in partnership with Google. Everyone knows how successful JioPhone has been in the Indian market. But many are wondering whether JioPhone Next will get the same response from the Indian market.
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Recalling JioPhone’s Massive Success
JioPhone was announced in 2017 by Reliance Industries Limited (RIL) chairman Mukesh Ambani. According to one of the old LiveMint reports, six million units of JioPhone were booked in the first three days of the company starting the pre-booking for the device on August 24, 2017. Then, in the global feature phone market in Q1 2018, JioPhone held a 15% market share in terms of sales which was the most for any device, followed by Nokia HMD, which held a 14% share.
Four years later, in 2021, as per a note released by Reliance Jio, there are over 100 million JioPhone users in India. These are staggering numbers for a ‘feature phone’ in the era of smartphones. This clearly shows that there are people who want a cheap 4G phone and don’t even want to pay Rs 6,000 and above for their devices.
But will JioPhone Next be the same success?
