After huge public outcry and loosing the ground in almost 19 telecom circles over Mobile Number Potability, India's National Telecom backbone Bharat Sanchar Nigam Ltd (BSNL) emerged as most preferred Mobile Service operator in Andhra Pradesh telecom Circle, yes you read it right BSNL becomes most preferred mobile network in AP.
With in the two months of the launch of Mobile Number Portability, BSNL AP circle grab around 55,887 Port IN customers from other private operators while loose just 16,714 (till 2nd week of March 2011) of its GSM customers shifted to other networks.
According to Mr. Rajeev Agarwal, CGMT , BSNL AP circle, “Our special tariff packs like Bandham & Nestham 2G and 3G plans are attractive and affordable for everyone and We hope more the benefit from the MNP due to our low tariff and widen network. The next biggest MNP gainer or 2nd best performer in the Andhra Pradesh telecom circle was Bharti Airtel, which gained of approx 15000 users in last two months, less than half of BSNL’s."
Mr Agrawal also said that focusing on customer care made all the difference. We trained all our customer service staffers. I talked to all the 26,000 strong staff through video conferencing and briefed them on the way to proceed. To improve the customer care, BSNL AP launched an SMS CARE, wherein BSNL subscriber can send a SMS to 54141 (toll free) if any problem relating to GSM network.
MNP Data- Andhra Pradesh Telecom Circle :
Mobile Service Operator | MNP : Net Gain / Loss (Number of Subscribers) |
Aircel | 3,515 |
Airtel | 15,381 |
BSNL | 35,306 |
IDEA Cellular | (-)146 |
Etisalat DB (Cheers Mobile) | (-)20 |
MTS (CDMA) | 277 |
Reliance GSM | (-)7,484 |
Reliance CDMA | (-)18,995 |
Tata Docomo | 2576 |
Tata Indicom (CDMA) | (-)15,683 |
Uninor | 1,851 |
Vodafone | (-)16,578 |