Analysis

Adersh Unni Krishnan

VI Business Study Predicts AI Revolution for MSMEs

VI Business Study Predicts AI Revolution for MSMEs

With the rapid expansion of AI dominance across the world, India is emerging as the “global destination” for AI adoption and a data center hub. To cope with this speed of evolution, India’s Micro, Small, and Medium Enterprises (MSMEs), which are also considered the “Backbone of India,” are accelerating to … Read More

Tanay Singh Thakur

Vivo Did Something Simple, and Yet Genius in India

Vivo Did Something Simple, and Yet Genius in India

According to the Counterpoint Research report for Q4 2025, Vivo had the highest market share amongst phone makers in thed Indian smartphone shipments category. Vivo had a market share of 24%, wherein OPPO had the second rank with a market share of 15%. Samsung had a market share of 13%. … Read More

Kripa B

The Internet or Just Cached Data: What Are Users Actually Using?

The Internet or Just Cached Data: What Are Users Actually Using?

The internet has evolved, becoming faster and more efficient than ever before. With the rise of high-speed broadband and 4G/5G, streaming HD/4K video content is now seamless. This transformation is reshaping entertainment, gaming, and even remote work. As internet speeds continue to soar, digital experiences are becoming more immersive and … Read More

Kripa B

Monetising 4G and 5G: Key Takeaways to Date and What’s Next?

Monetising 4G and 5G: Key Takeaways to Date and What’s Next?

The evolution of networks from 4G to 5G has brought unprecedented opportunities for telecom operators and businesses worldwide. While data consumption and enterprise solutions have driven revenue in the 4G era, 5G brings new opportunities through network slicing, Fixed Wireless Access (FWA), cloud partnerships and more. As we move forward, … Read More

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