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May 12th, 2017 9:04 AM 6 COMMENTS

Can the 2017 Edition of Micromax Canvas 2 Replicate the Success it Achieved Five Years Ago?

Four years ago, Micromax was India’s top selling smartphone brand. However, the company lost all its charm after Xiaomi and other Chinese brands invaded the country’s smartphone market. After a quiet 2015 and 2016, Micromax started the year 2017 with a bang by releasing the Micromax Dual 5, which impressed masses out there with its performance. But, at Rs. 24,999 the hefty price tag it carried was pretty underwhelming. Micromax... Read More

May 11th, 2017 2:24 PM 16 COMMENTS

Micromax Relaunches the Canvas 2 With Upgraded Internals and Corning Gorilla Glass 5 at Rs. 11,999

Remember the Micromax Canvas 2 which was launched back in 2012? Well, Micromax is bringing back its most successful smartphone so far. The company today announced the Canvas 2 2017 edition with upgraded internals and display at Rs. 11,999. The device will be sold across all the offline channels in coming days. Also, it will be an offline-exclusive model. Micromax is touting the device’s display as unbreakable since the 5-inch... Read More

April 11th, 2017 7:41 PM 8 COMMENTS

Micromax Outs Evok Note, Evok Power at Rs. 9499 and Rs. 6999 Respectively

Homegrown smartphone brand, Micromax has launched two new smartphones, the Micromax Evok Note and Evok Power to further strengthen its position in the Indian market. Recently, Micromax announced the Dual 5 smartphone, but it was placed in the upper mid-range segment, but today's phones will mainly focus on the company's entry-level and budget departments. The Micromax Evok Note is the bigger variant of the both and features a 5.5-inch Full... Read More

March 29th, 2017 2:22 PM 36 COMMENTS

Micromax Dual 5 is the Company’s First Phone to Pack Dual Rear Camera; Priced at Rs. 24,999

The name- Micromax has faded away after the entrance of various Chinese brands in India. After a quiet 2016, Micromax is reentering the smartphone market with the Micromax Dual 5, the company's first take on the dual camera space. The homegrown brand has been teasing the phone for quite some time now and finally at an event in New Delhi; they announced the Dual 5. Diving into the specifications of... Read More

March 23rd, 2017 5:03 PM 2 COMMENTS

Micromax Spark Vdeo With 1GB of RAM and 5MP Rear Camera Launched for Rs. 4499

Micromax is rumored to launch a slew of smartphones by the end of this month, and the first one on the list is the Micromax Spark Vdeo. The homegrown brand has silently launched the phone in India at Rs. 4499 and comes with entry-level specifications. The Micromax Spark Vdeo flaunts a 4.5-inch FWVGA display with a resolution of 854x480 pixels. An unspecified quad-core chipset powers the phone with the clock speed... Read More

March 19th, 2017 1:30 PM 3 COMMENTS

Micromax to compete against Reliance Jio’s VoLTE feature phone with the Bharat 1

It is no secret that Reliance Jio’s foray into the Indian market last year had a (still has a) big effect on the incumbent telecom operators in the country. While the dust is still settling, the new entrant in the telecom sector is eying to disrupt a different sector now. Yes, the feature phone market (no points for guessing). And, it seems like the smartphone vendors are prepping to compete... Read More

March 17th, 2017 7:37 PM 22 COMMENTS

Micromax Bharat 1 and Bharat 2 With VoLTE Support to be Launched for Rs 1999 and Rs 3000: Report

Micromax, the homegrown smartphone brand, a couple of years ago was the India's leading smartphone brand, however, according to the recent report, the company has been dropped to the fifth position in the market, and that's mainly due to the invasion of Chinese brands. It is now reported that the company will be launching Bharat 1, a feature phone, and Bharat 2, a smartphone priced under Rs. 3,000. Speaking with... Read More

March 16th, 2017 12:41 PM 7 COMMENTS

Micromax Canvas Mega 2 Plus With Massive 6-inch Display and 4G VoLTE Support Launched at Rs 7499

Of late, homegrown manufacturer Micromax has been under pressure due to the entrance of various Chinese brands and apparently lost the top place in the Indian market and is still struggling to get going. However, that did not stop the company in launching new phones. After launching five smartphones under the newly created Vdeo series, the company has announced yet another smartphone, the Micromax Canvas Mega 2 Plus Q426+ in... Read More

March 8th, 2017 5:06 PM 5 COMMENTS

Intel, Micromax Come Together To Tackle Mobile Threats

Intel Security today announced a strategic partnership with Micromax, to protect its range of smartphones against growing and increasingly complex mobile threats. These devices will come integrated with McAfee Mobile Assistant that will help provide a secure mobile experience to Micromax users in India. According to TRAI, today, 133 million phones in India are connected to the internet. As the country moves towards integrating mobile in the economy, there has... Read More

February 8th, 2017 4:22 PM 2 COMMENTS

The displays of Micromax Vdeo smartphones to come with Corning Gorilla Glass

Corning Gorilla Glass will be featured in Micromax Vdeo series of smartphones, according to a release from Corning Incorporated, the company that manufactures Corning Gorilla Glass for smartphones. Micromax Vdeo smartphones are value-segment smartphones priced between Rs. 5000 to Rs. 10,000. The buyers of this segment smartphones spend a major portion of their earnings buying the device. Hence, they cannot afford to repair the damaged device. This is why the... Read More

January 18th, 2017 4:19 PM 5 COMMENTS

Micromax Vdeo 3, Vdeo 4 smartphones with 4G VoLTE and pre-bundled Reliance Jio SIM launched

Micromax has launched two new smartphones – Vdeo 3 and Vdeo 4 – in India today. Emphasizing huge on the video-calling features, both 4G smartphones come pre-bundled with Reliance Jio SIM and Google Duo app. Micromax Vdeo 4 smartphone is the better variant among the two. It boasts of a 5-inch HD display and a Qualcomm Snapdragon processor paired with 1GB RAM. There is an 8GB inbuilt memory for the... Read More

December 20th, 2016 2:27 PM 4 COMMENTS

Micromax Joins Hands With Uber for App-Less Booking and Native Integration

Micromax Informatics, the home-grown smartphone manufacturer today announced a partnership with Uber - the ubiquitous ride-sharing app. This collaboration allows Micromax to integrate the Uber app into its Around-Steroid launcher thereby by providing a native experience to all its users. The company will also factory load the app in close to 100 million Micromax smartphones. Micromax users will be able to link their Uber accounts and book rides without having... Read More

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